Wednesday, October 25, 2006

America's Cultural Learnings of Borat Fail to Reciprocate

Sacha Baron Cohen's film, Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan, will only open in 800 theaters, as opposed to the previously planned 2000. "Our research showed it was soft in awareness," says Fox's distribution chief. A recent survey revealed that only 27% of moviegoers were aware of the Borat movie.

Honestly, I'd make a Borat-related joke here, but I'm with the rest of the country: I've got no idea who this character is. So the headline's as good as it gets.

Brian said...

Yeah, unless you live in a dorm you probably don't know who he is. Borat's just a character from "Da Ali G Show", which was a cable pseudo-talk show from a few years ago. Sacha Cohen's character, Ali G, woulod bring on real celebrities and sort of goof on them in character and they didn't really know what was going on.

drake leLane said...

Looks like he's already at work on his next movie, based on his other Da Ali G Show character Bruno (gay Austrian fashion model.)